Pinterest SEO
From Zero to 400K+ Impressions: Building a Pinterest Profile From the Ground Up in 18 Months
https://bestquotesandcaptions.com/
The site launched with nothing behind it, no brand, no content, no audience. Eighteen months later, every visitor still comes from one channel: the Pinterest strategy that was built alongside the brand itself.
100% — Of all site traffic driven by Pinterest
Monthly Pinterest impressions
Client Type
Content site (quotes & captions)
Service
Pinterest SEO
Duration
1 year, 6 Months
Platform
The Challenge
A brand that didn't exist yet.
This site started with nothing to build on: no logo, no visual identity, no published content, no audience, and no existing traffic channel of any kind. The brand and the Pinterest presence had to be built at the same time, from a blank slate, with nothing already working to fall back on.
The Solution
What I Did
01
Built the brand from scratch
Designed the logo and visual identity before a single blog post or pin existed.
02
Created Pinterest-ready Templates
Built pin templates matched to the new brand, so every post had a consistent look from the very first pin.
03
Used Pinterest Keyword Research to Shape the Blog Itself
Let keyword data decide what content to create in the first place, instead of writing first and optimizing for Pinterest after the fact.
04
Kept a Consistent Posting Cadence with Monthly Reporting
Maintained steady publishing and adjusted the approach monthly based on what the data showed, sustained across the full 18 months.
05
05 Monthly reporting and adjustments
Tracked impressions, saves, and outbound clicks monthly. Adjusted keyword targeting and pin frequency based on what the data was showing at each stage.
The Results
400K+
Monthly Pinterest impressions
10K+
Outbound clicks to the site
100%
Of all site traffic driven by Pinterest
None of this existed a year and a half ago, not the brand, not the content, not a single visitor. Every one of those 400K+ impressions and 10K+ outbound clicks came from a Pinterest strategy built in parallel with the site itself. There's no Google dependency and no paid spend behind any of it. Pinterest has been the only channel since day one, and it's still the only channel today.
Client Testimonial
"Starting a brand new site with literally nothing behind it was daunting, but Khriz built the Pinterest strategy alongside our branding from day one. Eighteen months later, Pinterest isn't just working, it's the only channel driving traffic to the site, and the results have gone well past what we expected starting from zero."
Work with Khriz